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Institute of Public Health

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Advocacy

“Using media, political and legal advocacy to bring structural and system-wide changes that promote healthier communities”

Health advocacy is an important function at IPH and is one of the main three strategies of health promotion.  The main objective of advocacy is to generate political and/or social support in order to bring change in policy, society and systems on specific health issues/programmes.

Advocacy strategy at IPH is aimed principally at bringing structural changes (as opposed to individual blaming) that create enabling conditions for healthy change. The guiding principles for our advocacy strategy include: scientific, relevance, pro-poor (equitable) and evidence informed.

IPH does advocacy in identified research domains and also strives to generate empirical evidence and enhance theoretical basis for effective advocacy in Indian context, an aspect that remains little understood. IPH uses a dynamic mix of multiple strategies to carry out effective advocacy.

Advocacy strategies at IPH